For many shelter pets, a single photo can make all the difference. Kennel stress and quick intake photos often fail to show a pet’s true personality.
Thanks to the support of NaturVet, 12 more adoptable pets at the Humane Society of Tampa Bay received a powerful Second Shot at adoption.
Second Shot is an adoption photo program that replaces standard shelter intake photos with professional images and short behind-the-scenes videos designed to highlight each pet’s personality. These updated visuals help pets stand out online, where most adopters begin their search.
With NaturVet’s sponsorship, each pet received:
- Professional adoption photography
- Personality-driven behind-the-scenes video clips
- Increased visibility across social media and adoption platforms
High-quality photos and videos help create an emotional connection before an adopter ever steps into the shelter, leading to more interest and better adoption outcomes.
By partnering with the Humane Society of Tampa Bay, NaturVet extended its mission of supporting pet wellness beyond supplements—helping local shelter pets get noticed, shared, and adopted.
Because every pet deserves to be seen at their best.